HOME SELLERS
Luxury-Level Selling in Northern Colorado. A curated, strategic, design-forward approach that positions your home to achieve its maximum value — from Fort Collins to Windsor, Loveland, Timnath, and the surrounding foothill and mountain markets.
Why Sell With Luxury Mountain Living
Selling a home in Northern Colorado is not just about putting a sign in the yard. It’s about creating a compelling story, elevating your property’s presentation, understanding the market, and delivering a polished buyer experience from the first click to closing day.
My approach blends luxury presentation, expert pricing, and concierge-level service to ensure your home stands out — whether it’s a modern new build, a downtown historic property, a luxury estate, or a mountain retreat.
Your home deserves a marketing strategy that feels intentional, elevated, and customized.
What You Get as a Seller
A complete, full-service listing experience designed to maximize return and minimize stress.
• Strategic pricing analysis + local market research
• Customized staging plan (full or partial) tailored to your home
• Contractor coordination for pre-list repairs and enhancements
• Professional photography (interior, exterior, twilight, detail shots)
• Aerial drone footage to highlight land, views, neighborhoods
• High-end lifestyle video and short-form marketing reels
• Custom property brochures + digital listing presentation
• Targeted digital marketing on Facebook, Instagram, and Google
• Syndication on Zillow, Realtor.com, IRES MLS, REColorado, and relocation channels
• Luxury open house strategy with hosted events
• Weekly communication + showing feedback reports
• Offer review + negotiation strategy
• Inspection coordination + repair guidance
• Full contract-to-close management with your TC
• Post-closing support and relocation assistance
This is not a basic listing service.
This is a premium, polished, carefully managed sale experience.
The Selling Process
A clear, guided pathway from consultation to closing.
1. Initial Consultation + Home Evaluation
We review your goals, touring timeline, neighborhood comps, and unique features of the home. You receive an early pricing range and initial prep recommendations.
2. Home Preparation + Staging
I provide a custom staging plan — from rearranging existing pieces to bringing in full staging. I coordinate painters, cleaners, landscapers, handymen, electricians, etc. Staged homes consistently sell for more.
3. Photography + Video Production
Your home is photographed with magazine-level detail:
• wide-angle shots
• lifestyle vignettes
• drone photography
• twilight photos (optional)
• full lifestyle video
• social media reels optimized for Instagram + Facebook
First impressions happen online — your home must stand out instantly.
4. Marketing Launch + Digital Campaigns
Your home is launched with a coordinated marketing strategy including:
• MLS + syndication across all major real estate platforms
• targeted paid ads to high-intent buyer groups
• social media marketing using lifestyle storytelling
• email campaigns to local + national agents
• Just Listed postcards (if desired)
• open house announcements
5. Showings + Feedback
All showings are carefully managed.
You receive clear, consistent communication and showing feedback to monitor buyer interest and adjust strategy if needed.
6. Offer Strategy + Negotiation
You receive a full breakdown of each offer — price, dates, financing, contingencies.
I negotiate to protect your bottom line, timeline, and terms, ensuring you net as much as possible.
7. Inspection + Appraisal
I help coordinate any repairs, contractor bids, or credits.
I review appraisal comps and proactively communicate with agents and lenders to prevent delays or surprises.
8. Closing Management
My team (including your TC, Chris Anderson) manages all final documents, deadlines, and closing logistics.
You get a seamless, stress-free transition.
What Clients Say
“Anne’s staging and marketing transformed our home. We sold above asking with multiple offers.”
“She handled every detail — contractors, prep, pricing, and negotiation. It was truly concierge-level service.”
“Her marketing made our rural property shine in ways we didn’t think possible.”
“She communicated every step and made the process incredibly smooth.”
Additional Seller Resources
• Home Prep Checklist
• The Complete Seller Timeline
• Northern Colorado Market Update
• Pre-Listing Guide
• Staging vs. No Staging Comparison
• Home Valuation Request Form
Ready to Sell?
Thinking about selling in Northern Colorado? Let’s talk strategy, pricing, and the best timing for your goals.
Contact Anne Carlson at Coldwell Banker Realty at anne@luxurymountainliving.net or 612-272-0738 to find out more.
